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2011 | 2010 | 2009

2011 | Editions | September - October

  • Cashflow Commandments

    As cash flow is king when running a business we ask some of Australia’s entrepreneurs their secrets to maintaining a healthy balance sheet with a minimum of fuss.
  • Rewards and Incentives

    Have your past incentive programmes been a disappointment to both you and your sales people, and the consumer at which the programmes where targeted? We show you how to make them a success.
  • Marketing Stories

    The Greatest Marketing Stories Ever Told
    We all know times have been a bit tough, but here are some examples of how some of the biggest brands in the world battled through their darkest days, and turned bad times into good.
  • Social Media

    Exceptional Prospecting & Social Media
    Social networking sites have fast become a mainstay in our business and personal lives. So how can you get the best out of social networking sites when prospecting.
  • Business or Job

    Do You Have a Business or a Job?
    Are you too busy working IN your business and not ON your business? Make sure your business runs on a system, not sweat.

2011 | Editions | July - August

  • Working Smarter

    How to do 20% more, in 20% less time, with 20% less stress…to transform your business success and get your work-life balance bac
  • Social media

    When it comes to interacting online and engaging with people, Social Media has grown to be one of the most effective mediums online.
  • Increasing Sales

    Most of us would know that it costs much less to keep existing customers than to gain new ones. So, to assist you in your efforts, we have below some tips to help you in this area. We will be focusing on the service aspect of business development and selling.
  • Seven Secrets - Generation Y

    They're spoiled rotten, selfish and demanding and you need them in your business.
  • Why Trade Shows

    Trade shows offer a unique and ideal opportunity for both exhibitor and attendee to meet and work with each other, for the benefit of both. Whilst exhibitors are able to showcase their products and services, attendees can go about networking, learning what's new and gaining knowledge.

2010 | Editions | November - December

  • Staying Front of Mind with Clients

    Your company uniforms and workwear offer the greatest opportunity for consistent marketing of your brand at a fraction of the cost of traditional media and here’s why.

2010 | Editions | August - September

  • Building an Apparel Brand

    Today’s global market witnesses a cut-throat competition. Many new products enter the market, stay for a while, and then go obsolete. Learn how to build a ‘brand image’ for your new range that stands the test of time.
  • Getting Down and Dirty with Workwear & Uniforms

    Your company uniforms and workwear offer the greatest opportunity for consistent marketing of your brand at a fraction of the cost of traditional media and here’s why.

2010 | Editions | May - June

  • Sales - Are You Prepared

    Makesure you are prepared for what is, generally, the most important element to any business. Without sales, where would we be? As the founder of the scouting movement Baden Powell said, 'Be Prepared'.
  • Better Business Series

    When it comes to interacting online, Social Media has grown to be one of the most effective mediums, how can you introduce it into your business?
  • 10 Secrets of Successfull B2B Selling

    With only so much 'money' out there, we discuss 10 points in regards to selling Business to Business to help you make sure your efforts don't just have a 'scatter-gun' approach.

2010 | Editions | February - March

  • Better Business Series

    The ABC of search engine marketing. Use these tips to better optimise your search engine marketing and be seen in google, bing, yahoo and the like.
  • Increasing Your Sales Through Better Service

    It costs less to keep an existing client then to gain a new one. Good service is essential and the number one reason why your customers will keep coming back to your business.
  • Why Exhibit at a Tradeshow?

    A tradeshow offers the best option to get infront of the most customers at one time, so why exhibit? With so many ways to spend your marketing budget, we look at why exhibiting at tradeshows is such an effective method to see so many clients and potentials.

2009 | Editions | October - November

  • Rewards & Incentives

    Have your past incentive programs been a disappointment to both you and your sales people, and to the consumer to which the programs were targeted?
  • Better Business "Cleaning up your image"

    Whether you like it or not, first impressions count a lot more than you think. Some tips are outlined to remember when evaluating you image.
  • Australian Promotional Expo Review

    The Australian Promotional Expo kicked off the silly season with a bang. We review the 6th Tradeshow along with a breakdown and look forward to 2010!
  • Advertising Stratagies 101

    So great ads really begin with the grunt work, the legwork, digging around in the issues, getting up to speed on the selling situation, working to know enough even to begin playing with the language.

2009 | Editions | June - July

  • Better Business Series

    Top tips to get more hits on your website. Remember these 10 tips and you'll surprise the professionals with how much you know.
  • Why Tradeshows?

    Some helpful ideas to make sure you get the most from your tradeshow experience, both Exhibitors and Attendees.

2009 | Editions | March - April

  • Where is the industry heading?

    The promotional products industry is at a cross-roads of sorts. Find out where it is heading and what you can do to be a part of it.
  • Better Business Series

    10 Ways to Improve E-Campaigns. Simple steps to help you become more effective with your e-mail marketing.
  • Targeting the Market

    It is paramount that we utilise all resources at our reach to target potential clients and to help this we show you who is spending the most money in the marketplace.
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Promotion Magazine is a publication from the Promotional Media Group.